Unveiling the Inspiration Behind Empowered Women Finish Rich Mastermind

Edna Ferman - Life Coach for women

"Finding the inspiration for the right name for my mastermind wasn’t just branding… it was soul-searching.”

Naming my Empowered Women Finish Rich Mastermind was not something I rushed. It felt too important — because the name had to hold the heart of the work I do and the transformation I want for the women who step into this space.

I explored so many ideas: ✨ The Liberation Experience — because I believe in freeing ourselves from the old stories that keeps us stuck. ✨ The Power Within You — because every woman has untapped strength somewhere within waiting to be awakened. ✨ Resilience and Self-Love — because these qualities have been my lifeline during life’s hardest storms and I want to share them with other women as an inspiration. ✨ Strong Women Reinvent — because reinvention is not just possible at any age, it’s often the most exciting chapter of all.

All of these names resonated. They were pieces of my journey and pieces of the journeys I’ve witnessed in the incredible women I’ve coached. But they didn’t quite capture the full picture and my heart.

And then I thought about my book Strong Women Finish Rich. That title was never just about financial wealth. For me, “finishing rich” has always meant something deeper — living a life rich with joy, love, confidence, freedom, and fulfilment. A life where you rise from change, reinvent yourself, and step into a new chapter with purpose and power.

That’s when it became clear: 💜 Empowered Women Finish Rich.

This name is more than a title — it’s a promise as I always empower women – it is my mission.

It reflects the very heart of my coaching mission and the mastermind: guiding women who are navigating life changes — divorce, empty nesting, relocation, loss, reinvention — and helping them turn those challenges into powerful new beginnings.

Because when you are empowered, you reclaim your confidence.When you are empowered, you can rewrite your story.And when you are empowered, you truly finish rich — in every way that matters: Joy, Fulfilment, Love, and the Freedom to live life on your own terms, an EXTRAordinary Life.

That is why this mastermind was created.That is why this name matters.And that is why I am so proud to say it out loud:

✨ Empowered Women Finish Rich. ✨

It’s not just a name.It’s a movement. And it’s your invitation to step into the most powerful chapter of your life.

To your Rich life,

Edna